Brand Story Expert, Gbenga Ogunjimi, follows the origin and success stories of entrepreneurs in Washington D.C.’s wards 7 and 8
WASHINGTON DC - (December 30, 2020) – Good to Great Stories: A Small Business Documentary chronicles the entrepreneurial journeys of seven business owners in Anacostia, one of the District’s most historic neighborhoods.
The documentary shows how these entrepreneurs are changing the narrative of Anacostia from struggle and scarcity to that of opportunity and growth through their stories. It offers a blueprint for other small businesses to harness the power of their stories.
“Storytelling is one of the untapped assets in businesses. As entrepreneurs, particularly those in the communities of color, we often discount our personal stories. However, it is when we tell our stories that we unlock their power to elevate our businesses from good to great,” said Gbenga Ogunjimi, Good to Great Stories Creator.
Anacostia is one of the most underserved parts of the nation’s capital. DCist reports that there are only three grocery stores in Wards 7 and 8, where more than 160,000 residents live. In contrast, Ward 1 has nine grocery stores for about 90,000 residents. Beyond food access, this disparity extends to health, education, and jobs. The House DC reports per capita income in this area is just over half of the per capita income for the District as a whole. Similarly, the unemployment rate in Anacostia is 12.1% compared to 6% for all of DC. The men and women featured in the documentary have helped to economically empower residents in their community while embracing their own struggle to thrive against these odds. Good to Great Stories recognizes their leadership and shows other business owners how to harness the power of their own stories despite locale and the COVID-19 pandemic.
Featured entrepreneurs have this to say about their work:
“We are the only bookstore in Anacostia for over 20 years. I don’t believe anyone should be in a position where they don’t have access to books.”
- Derrick Young, Founder Mahogany Books.
“We can have a health shift in our community if we have better options.”
- Amanda Stephenson, Founder Fresh Food Factory
Good to Great Stories Virtual Press and Partners Preview will take place on January 13, 2021. The documentary will also be made available to the public on Amazon Prime for free throughout the month of February.
Featured businesses are Nubian Hueman, Fresh Food Factory, DMV Black Restaurant Week, Luis Peralta Art Gallery, PJ’s Barbers & Stylists, Plum Good LLC, and Mahogany Books.
To arrange for an interview or to learn more, please contact LaWanda White at 202-497-8393 or email at lawanda@independentlypr.com. To RSVP for the private preview, please visit http://goodtogreatstories.eventbrite.com.
About GO Global
GO Global is a leadership coaching and consulting firm that provides professional training and coaching for businesses, non-profits, and thought leaders who wish to maximize their impact and outcomes. What separates GO Global from other business/career coaching services is that it specializes in the power of stories.